Adding Text to Your Email
1
Select a column
Select a column in your Figma design.
2
Open Build Your Own
Open the Email Love plugin and go to the Build Your Own tab.
3
Add a text component
Click Text to add a text component into the selected column.
4
Edit the content
Double-click the text layer in Figma to edit the content.
5
Style it
Style it using Figma’s text controls (font, size, color, weight, alignment).
Formatting Options
The Email Love plugin supports these text formatting options:Styling Tips
Font Sizes
Stick to reasonable font sizes for email. Body text should be 14-18px, with headlines typically ranging from 20-36px. See the Typography guide for detailed recommendations.Line Height
Use a line-height ratio of 1.5x to 2x your font size. Tight line heights cause text overlap in email clients, particularly Outlook.Text Color
Set text color using Figma’s fill property. The plugin converts this to inline CSS color. Dark text on light backgrounds is safest; be aware that dark mode may invert your colors on most clients.Links Within Text
To add a hyperlink to text, select the text run you want to link, then add the URL in the Email Love plugin’s properties panel. The plugin generates a proper anchor tag in the HTML output. See the Adding Links to an Email article for the full walkthrough.Mobile Overrides
Use the Mobile Styles tab to adjust text properties specifically for mobile devices:- Font size: Bump body text to 16-18px if your desktop size is smaller
- Alignment: Center-align text that’s left-aligned on desktop, if it reads better on mobile
- Padding: Reduce side padding to give text more room on narrow screens
Common Issues
- Text looks different in Outlook: Outlook ignores custom fonts. Set a web-safe fallback in Configure Fonts.
- Text is getting clipped: Change your Figma text box from “Fixed Size” to “Auto Height.”
- HTML tags showing as text: Don’t type HTML tags in Figma text layers. Use Figma’s formatting tools instead.
- Weird spacing: Check your line height and paragraph spacing in Figma. These translate directly to CSS.

